View-Master gets the 21st century upgrade

Feb 13, 2015
Listeners of a certain age will remember viewfinders, those binocular-like things you hold up and look through with the circular discs of slides that flip around. Yeah, well, could you be more old fashioned? Mattel and Google are coming out with an update, including virtual reality and augmented reality. Also, there’ll be a slot where you can […]

Hollywood's next 'it' celebs – toys

Nov 13, 2014
Hasbro is reportedly interested in buying Dreamworks Animation.

Kai Ryssdal vs. the American Girl Store

Jul 24, 2014
We went behind the scenes with Jean McKenzie, executive vice president for American Girl.

Sports Illustrated swimsuit model Barbie?

Feb 12, 2014
What could be more fitting for Sports Illustrated's annual swimsuit issue than Barbie, in her first swimsuit from 1959?

Mattel says 'Toy Feliz' this holiday season

Nov 1, 2013
Could Mattel's new Spanish-language toy campaign spur big sales this holiday season?

In a tough year for toys, Mattel has played a good game

Oct 16, 2013
Toy analysts say Mattel's core brands and its progress in high-tech toys have helped it do better than some other toymakers.

Who needs consumer demand to make money?

Apr 17, 2013
David Kelly, chief global strategist with JP Morgan Funds, explains what's got corporate profits up in a weak economy.

For public good, not for profit.

Barbie v. Bratz: The never-ending court battle

Jan 25, 2013
Mattel first sued MGA over its Bratz dolls nine years ago, contending their designer worked for Mattel when he came up with the idea. The legal battle goes on, long after Bratz faded.