It’s called bifurcation — the split in stores and brands catering a budget-conscious consumer on one end and luxury-focused one on the other.

Lululemon embraced the trend of dupes by offering consumers the chance to swap a pair of dupe leggings for the real deal.

Retail centers in wealthy neighborhoods with high-end shops have survived, but middle- and lower-tier malls may struggle.

Fenty is essentially a startup within an established brand that has faced challenges during the pandemic.

The 31-year-old star has made history (again).

Peugeot is one of the world’s oldest auto brands, but it hasn’t sold cars in the United States for more than 25 years. Now it hopes to bring its je-ne-sais-quoi auto engineering back to North America. Click the audio player above to hear the full story.

During last night’s Academy Awards broadcast, Mercedes-Benz launched the newest installment of commercials to promote its A series, a car model geared to younger buyers. The commercial targets hip, skeptical shoppers who associate Mercedes with an exclusive, out-of-reach and out-of-touch lifestyle. The ad is clever, with self-aware dialogue directed at Mercedes’ interface equivalent of Apple’s […]

The fashion house Chanel announced its creative director died today.

LVMH spends $3.2 billion on a deluxe hotel and travel chain to attract millennial money.