How a humble stray dog helped launch Instagram

Instagram CEO Kevin Systrom on his company's short history and bright future.

Tech's favorite metric may be broken

Jan 13, 2015
Measuring monthly active users online may no longer be the end-all, be-all.

Does a big user base mean big success?

Jan 13, 2015
A conversation on measuring the merits of metrics.

How big is a billion users?

Oct 29, 2014
Mark Zuckerberg says it's the benchmark for turning Facebook's products into meaningful businesses.

Summer interns as art installation

Aug 29, 2014
An ad agency displays its Instagram-chosen interns like art.

Social media's new matchmakers pair users with brands

Jul 11, 2014
Big brands want to advertise on the social media accounts of people with large followings. How do they find them? Enter the matchmakers.

How much are social media followers worth?

Jul 10, 2014
Advertisers are showing interest in social media stars with modest followings.

For public good, not for profit.

What's a WhatsApp subscriber worth? $42

Feb 20, 2014
Facebook's is paying $42 for every WhatsApp subscriber.

Instagram Direct and the new economics of chat

Dec 12, 2013
Instagram users have a new way to share their photos privately and have text conversations.