digital advertising

One major growth sector is retail advertising, when a brand pays retailers like Amazon or Walmart to highlight their products to that retailer’s customers. It’s expected to grow to over $190 billion in 2026.

Best Buy is making a push to sell more in-store ads on their many available screens, including "takeovers" by a single brand

Some small firms can’t afford not to advertise.

Several factors have pushed up the cost of ads during the pandemic. Even so, many small businesses don’t have much of a choice but to keep advertising.

Microsoft’s latest version of Bing includes answers generated by ChatGPT tech. Here’s what that could mean for sponsored links and content publishers.

Digital advertising suffers from supply chain and inflation issues too.

The answer might depend on how much advertisers spend, and where they spend it.

The tax targets tech giants like Google, Facebook and Amazon and will raise an estimated $250 million. But a legal fight is likely.

A new tech venture plans to let you, the reader, earn free articles by trading more data.

A new study shows your friends' posts can indicate what you're likely to say on social media.