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"Rainbow washing" during Pride hurts both brands and consumers

Simply attaching your brand to a rainbow flag but failing to take further action can have unintended negative results.
Timothy A. Clary/AFP via Getty Images

What responsibility do corporations have to weigh in on voting rights?

Mar 29, 2021
Georgia Gov. Brian Kemp signed a bill into law that overhauls state election rules and restricts voting in a number of ways.
Activists are asking corporations in Georgia like Coca-Cola, Delta Airlines and Home Depot to speak out against a new law that overhauls state election rules.
Elijah Nouvelage/Getty Images

Corporations offer to help with vaccine rollout

Jan 22, 2021
Some of these companies have expertise, resources or logistical capacity that the federal government may lack.
Vaccine distribution at Gillette Stadium in Foxborough, Massachusetts. Some major sports venues are joining the effort to prevent infections.
Scott Eisen/Getty Images

Why more workers are getting paid time off on Election Day

Oct 1, 2020
A growing list of companies are allowing their employees to get the day off or paying them to work the polls.
LPETTET/Getty Images

With companies matching social justice donations, employees are crowdsourcing to increase contributions

Jun 12, 2020
Over the last two weeks, social justice organizations have raised $600 million dollars, according to one nonprofit.
People are sending money to employees, employees are giving through companies and the donations are going further.
Mandel Ngan/AFP via Getty Images
Matthew Hatcher/Getty Images

Bayer sheds some brands to focus on pharma and fight pesticide claims

Nov 29, 2018
The giant multinational corporation Bayer is selling off the Dr. Scholl’s and Coppertone brands acquired four years ago when the company bought Merck. Now Bayer is looking to expand its cancer drug research and development and the agribusinesses it’s been growing since buying Monsanto earlier this year. Sounds good, but there’s a lingering problem that […]

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How companies are sizing you up based on your behavior as a customer

by
Nov 23, 2018
Companies use your "customer lifetime value score," a secret shopper score of sorts, to determine how to treat you.
Dan Kitwood/Getty Images

The last CEO standing from the financial crisis

Oct 3, 2018
Cybersecurity is now the top worry of Jamie Dimon, the CEO of JPMorgan Chase.
Peter Balonon-Rosen/Marketplace