cart Archives - Marketplace

Abandoned carts are a big problem for online retailers

by Meghan McCarty Carino

Nov 12, 2018

About 70 percent of sales die before consumers hit "buy."

In this photo illustration, electronics retailer Best Buy advertises Cyber Monday sales on the store's website in 2012. Limited sales can be an effective way to replicate the conditions that lead to impulse spending online.

Scott Olson/Getty Images

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