"The American consumer loves to try new things, especially if we’re already familiar with it."
KFC joins the meat-alternative craze with a veggie-based protein, as competitors are learning how to scale up their supply chains.
The cheesy arms race has only begun.
Wendy's appears set to overtake Burger King as the 2nd most-loved burger chain in the U.S., behind McDonald's. What is the company doing so right?