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Athleisure brand Lululemon Athletica will join the S&P 500, replacing video game company Activision Blizzard.
Justin Sullivan/Getty Images

The video game business is hoping streaming games from the cloud will attract new players

Oct 13, 2023
A $15-a-month subscription may be more attractive than dropping $500 on a console.
Cloud gaming sales hit about $5 billion last year, compared to about $35 billion for console games.
Sascha Schuermann/Getty Images

A UK regulator has blocked the Microsoft-Activision merger. But don't blame it on Brexit.

Apr 26, 2023
Some experts say the decision is rooted in the U.K.'s efforts to develop its own tech industry.
The United Kingdom’s Competition and Markets Authority said a merger of Microsoft and Activision Blizzard would hamper innovation and reduce choice for gamers.
Belinda Jiao/Getty Images

FTC sues to block Microsoft-Activision Blizzard $69 billion merger

Dec 8, 2022
The Federal Trade Commission said Microsoft's planned takeover could suppress competitors.
Ina Fassbender/AFP via Getty Images

Activision Blizzard employees vote to form a union

May 31, 2022
It's the first union at a major company in the $180 billion gaming industry, and could be a sign of things to come.
The union at Activision Blizzard is the first at a major gaming company.
Photo by Rich Polk/Getty Images for Activision

Here's why Microsoft is buying Activision Blizzard

Jan 18, 2022
Microsoft plans to spend nearly $70 billion for the video game maker, whose problematic workplace culture will present challenges.
Though Microsoft may be challenged to fix Activision’s workplace culture, the deal will give the software company more weight in the video game industry.
Rich Polk/Getty Images for Activision