Franchising is the next hurdle for this Native-owned design business in Alaska
Rico and Crystal Worl, the siblings behind Trickster Company, used to have a brick-and-mortar shop. They’re looking to recapture that physical presence with partnerships.
Rico and Crystal Worl are looking to expand their design business, Trickster Company.
Konrad Frank/Courtesy Trickster Company
“My Economy” tells the story of the new economic normal through the eyes of people trying to make it, because we know the only numbers that really matter are the ones in your economy.
With mortgage rates still high (if coming down), not every business owner is thinking about expanding right now. However, that sure doesn’t mean that no one is.
As part of this week’s series all about doing business you love with the people you love, we checked back in with Rico Worl and Crystal Worl, the brother and sister behind Native design business, Trickster Company, in Juneau, Alaska. And for them, growth is in the works.
“We used to have a brick-and-mortar shop,” said Rico Worl. “We don’t anymore, but it was a symbol to have a native-owned design shop in a very touristy city that usually has a lot of knockoff stuff. So we’re kind of working out figuring out franchising so that we can still have that representation in physical spaces.”
Let us know how your economy is doing using the form below, and your story may be featured on a future edition of “My Economy.”
6 hours ago25:22
14 hours ago7:09
18 hours ago30:57
18 hours ago12:45
6 days ago28:44
4 months ago24:33