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FTC tells search engines to clearly label advertisements

In a letter today to Google, Bing and other search engines, the Federal Trade Commission warned of a need to "clearly and prominently" distinguish ads from natural search results.

In a letter today to Google, Bing and other search engines, the Federal Trade Commission warned of a need to “clearly and prominently” distinguish ads from natural search results.

Danny Sullivan, founding editor of SearchEngineland.com, joins Marketplace Tech host Ben Johnson to discuss.

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