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Dec 17, 2007

Lighting a fire under the soup

In the late 90s, Campbell Soup sales were falling and the iconic American brand was losing market share. Doug Conant was brought in from Nabisco to turn things around as president and CEO. He spoke with Kai Ryssdal about studying hard to stay on top of his game.

Corner Officeby Kai Ryssdal

Executive Snapshot

Who: Douglas R. Conant, president and CEO of the Campbell Soup Company.

Education: He earned a BA and MBA from Northwestern University.

What you may not know: His favorite soup is Campbell’s Tomato Rice soup.

Personal: He is married with three children.

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