Oct 31, 2012

Marketplace for Wednesday, October 31, 2012

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Halloween spending this year is expected to jump 10 percent. Freakonomics' Stephen Dubner about the best places to get candy on Halloween and how that ties in to charitable giving. Meanwhile, nearly 6,000 people are without power in Manhattan due to Superstorm Sandy, but some businesses are reopening. Many areas hit by Sandy are working hard to make sure voting isn’t disrupted on Election Day. Owners of flooded cars are making calls to their insurance companies. And a look into how some businesses were using the storm to promote their brands.

 

Segments From this episode

Sandy as marketing tool

Oct 31, 2012
Companies walk a fine line between compassion and commercialism when it comes to disasters.

States like Arizona hope to cash in on NAFTA supply chain

Oct 31, 2012
Exports from big states like Texas, California and Michigan have soared since the 1990s when the North American Free Trade Agreement opened U.S. markets to Mexico. But not every state has been as savvy promoting cross-border trade.

Flooded engines: Sandy soaked a lot of cars

Oct 31, 2012
Insurers want to repair flooded cars rather than declare them a total loss. But water damage can show up later -- and flooding claims will show up on services like Carfax, taking down what a vehicle can get on the used-car market.

Campaigns reboot after Sandy

Oct 31, 2012
Election officials in storm-stricken counties scramble ahead of voting day.

Ghost hunters fuel year-round business

Oct 31, 2012
Promoting the paranormal is turning into big business as reality ghost-hunting shows have consumers hungering for a paranormal experience of their own.
First time ghost hunters at the Shanley get an historical tour of the hotel.
Daniel Huebbe

Lower Manhattan flickers back to life

Oct 31, 2012
Despite the loss of power in lower Manhattan, Wall Street and some nearby businesses reopen. But downtown is dead compared to midtown.

Maximizing your Halloween candy haul

Oct 31, 2012
Freakonomics offers the hidden side to finding the best neighborhood near you to trick-or-treat.

'This little rainstorm is not going to stop New York'

Oct 31, 2012
A New Yorker tells us about the commute into Manhattan today, after Superstorm Sandy.

Halloween spending this year is expected to jump 10 percent. Freakonomics’ Stephen Dubner about the best places to get candy on Halloween and how that ties in to charitable giving. Meanwhile, nearly 6,000 people are without power in Manhattan due to Superstorm Sandy, but some businesses are reopening. Many areas hit by Sandy are working hard to make sure voting isn’t disrupted on Election Day. Owners of flooded cars are making calls to their insurance companies. And a look into how some businesses were using the storm to promote their brands.

 

Music from the episode

The Rifle's Spiral The Shins
Swagger Mocean Worker
Direction Sackcloth Fashion
Direction Sackcloth Fashion