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Marketplace for Tuesday, June 4, 2013
Jun 4, 2013

Marketplace for Tuesday, June 4, 2013

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That ad said what? Today, we look at the rise of swearing in advertisements, despite FCC fines. Why are those four-letter words worth it? Also, a profile of a patent troll. You may be surprised to hear that some of America's biggest companies are part of the crowd. Plus, over 500 Zynga employees were let go yesterday as the mobile gaming company struggles. Don't worry, recruiters are already on the prowl.

Segments From this episode

What the #%*$ did that ad just say? (Video)

Jun 3, 2013
We’re hearing a lot of bleeping in ads these days. It may be a crude, but smart, strategy for some companies.

Photojournalist John H. White on layoffs, 35 years at Chicago Sun-Times

Jun 4, 2013
He won a in Pulitzer in 1982, but didn't stop there. Chicago's legendary photojournalist John H. White reflects on the power of pictures days after he was laid off along with the Sun-Times' entire photo department.

Tijuana and San Diego try to move past the border

Jun 4, 2013
The two cities, long divided by a border fence, are now marketing themselves as a unified economic region.

You may be surprised at who is a 'patent troll'

Jun 4, 2013
President Barack Obama is taking steps to rein in 'patent trolls', but some of America's biggest companies use similar tactics.
An Apple laptop sits in a podium with the Google logo during a Google special event on September 8, 2010 in San Francisco, Calif.
Justin Sullivan/Getty Images

What can save the IRS brand?

Jun 4, 2013
What does the ongoing IRS scandal mean for the IRS brand and what, if anything, can be done to shore it up?

Zynga employees wait for their next turn

Jun 4, 2013
Social media gaming company Zynga laid off around 500 employees, but recruiters are already on the prowl. What's the afterlife of a Zynga employee?

Jefferson County, Ala. starts to get out of the sewer

Jun 4, 2013
Somehow, Jamie Dimon and company are winning in the story of a mess of sewer bonds.

Meredith Whitney on the 'Fate of the States'

Jun 4, 2013
In her new book, "Fate of the States," Meredith Whitney says the middle of the country will see the most economic opportunity.

That ad said what? Today, we look at the rise of swearing in advertisements, despite FCC fines. Why are those four-letter words worth it? Also, a profile of a patent troll. You may be surprised to hear that some of America’s biggest companies are part of the crowd. Plus, over 500 Zynga employees were let go yesterday as the mobile gaming company struggles. Don’t worry, recruiters are already on the prowl.