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Marketplace for Monday, Feb. 2, 2015
Feb 2, 2015

Marketplace for Monday, Feb. 2, 2015

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Airing on Monday, Feb. 2, 2015: The president’s budget is out today, a $4 trillion blueprint for how the U.S. should spend its money. The budget is also a signal that there may be one area where the administration and Congress can compromise: corporate taxes. Plus, what were the ad makers thinking? According to Nationwide, its Super Bowl ad titled “The Boy Who Wouldn’t Grow Up” was a push to highlight preventable accidents at home as the No. 1 killer of children. The day after, it's the most buzzed about ad, but not necessarily in a good way. Is all publicity really good publicity?

Segments From this episode

How do sports teams get their championship T-shirts so fast?

Feb 2, 2015
T-shirt companies prep for championship games before season even starts.
Elsa/Getty Images

Five highlights of the Sundance Film Festival

Feb 2, 2015
"Me and Earl and the Dying Girl" sweeps awards while digital companies test waters.

A nation in agreement: Nationwide's ad was a buzzkill

Feb 2, 2015
"Ad agency should be fired," expert says, for Super Bowl ad starring a dead child.

The budget as a starting point for tax reform

Feb 2, 2015
It will be months before we get detailed plans for tax reform from either party.

Big Oil cuts back, but not on dividends

Feb 2, 2015
ExxonMobil profits are down 21 percent, so company curtails jobs and investments.

Federica Marchionni goes from high-end to Lands' End

Feb 2, 2015
Lands' End may need "shot of fashion," hires a Dolce & Gabbana alum as next CEO.

Moving on from Teapot Dome, 90-plus years later

Feb 2, 2015
Department of Energy sells oilfield central to 1920s scandal for $45 million.

Airing on Monday, Feb. 2, 2015: The president’s budget is out today, a $4 trillion blueprint for how the U.S. should spend its money. The budget is also a signal that there may be one area where the administration and Congress can compromise: corporate taxes. Plus, what were the ad makers thinking? According to Nationwide, its Super Bowl ad titled “The Boy Who Wouldn’t Grow Up” was a push to highlight preventable accidents at home as the No. 1 killer of children. The day after, it’s the most buzzed about ad, but not necessarily in a good way. Is all publicity really good publicity?

Music from the episode

Missing Words Mark Ronson, The Business Intl
Avalanche WALK THE MOON
Dark Sunrise Rikki Ililonga, Musi-O-Tunya
Elephant Tame Impala