Marketplace Marketplace

with Kai Ryssdal

Marketplace for Friday, December 13, 2013

Forget long, involved marketing campaigns. Beyoncé released a 14-song album last night online (with videos!), no promotion, no announcement. Is this the sort of trick that only the super-est of superstars can pull off? Next, Twitter’s done of the fastest-ever flipflops, reversing a change in its process after users slammed it. Is it something about Twitter, Twitter users, or a particular kind of social media that makes customers get heard. And finally, "Saturday Night Live" took the backlash over its lack of female black performers seriously enough to hold a special audition Monday night for seven or eight candidates. The winning candidate will be hired and will join the cast for shows beginning in January.

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Kai Ryssdal

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Marketplace® is your liaison between economics and life. Noted for timely, relevant and accessible coverage of business news across both audio and digital platforms, Marketplace programs are heard by more than 14 million weekly listeners. This makes the Marketplace portfolio the most widely heard business or economic programming in the country.