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with Kai Ryssdal

Disney enters the streaming war

April 12, 2019

The House of Mouse revealed its new streaming service yesterday, Disney+. It launches in November and will cost $6.99 a month, just under Netflix's cheapest plan. Today we look at what Disney brings to the streaming war and the consumer psychology behind pricing these services. Plus, we talk with the the showrunner of "The Chi" and a look at the companies disrupting the $7.2 billion bra business

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Kai Ryssdal
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Marketplace® is your liaison between economics and life. Noted for timely, relevant and accessible coverage of business news across both audio and digital platforms, Marketplace programs are heard by more than 14 million weekly listeners. This makes the Marketplace portfolio the most widely heard business or economic programming in the country.