Who’s excited for the "Big Game"?
Jan 30, 2019

Who’s excited for the "Big Game"?

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We can say "Super Bowl" as much as we want. Super Bowl, Super Bowl, S U P E R  B O W L. But if you're an Atlanta-area business or an advertiser hoping to capitalize on the game, you have to get creative because the NFL has that trademark locked down. But first, we bring you the latest from the Federal Reserve, which announced Wednesday it's not hiking rates any time soon. Plus, could you quit Google or Amazon for a week? (No, you couldn't.)

Segments From this episode

Closing the homeownership gap in Houston and beyond

Jan 30, 2019
The National Association of Real Estate Brokers, a black trade group, is on a mission to add 2 million new black homeowners nationally in five years.
Nationally, the rate of black homeownership is less than 42 percent, compared to a rate of about 73 percent among white households.
Cameron Spencer/Getty Images

How do you advertise a Super Bowl party without saying “Super Bowl?”

Jan 30, 2019
The NFL owns dozens of trademarks and isn’t afraid to go after anyone using them.
An exterior view of the Mercedes-Benz Stadium, where Super Bowl LIII will take place, is seen on Jan. 27, 2019 in Atlanta, Georgia.
Justin Heiman/ Getty
Mladen Antonov/AFP/Getty Images

Trying to cut tech giants out of your life is even harder than you think

Jan 30, 2019
"You basically can't use the internet without interacting with them," Gizmodo reporter Kashmir Hill says.
Privacy and technology reporter Kashmir Hill tried to cut herself off from big tech companies Google, Amazon, Microsoft, Apple and Facebook.
Courtesy of Myra Iqbal

We can say “Super Bowl” as much as we want. Super Bowl, Super Bowl, S U P E R  B O W L. But if you’re an Atlanta-area business or an advertiser hoping to capitalize on the game, you have to get creative because the NFL has that trademark locked down. But first, we bring you the latest from the Federal Reserve, which announced Wednesday it’s not hiking rates any time soon. Plus, could you quit Google or Amazon for a week? (No, you couldn’t.)

Music from the episode

The team

Nancy Farghalli Executive Producer
Bridget Bodnar Producer
Daisy Palacios Producer
Sean McHenry Associate Producer
Maria Hollenhorst Associate Producer