❗Let's close the gap: We still need your help to raise $40,000 by April 1. Donate now
Marketplace Tech for Tuesday, November 5, 2013
Nov 5, 2013

Marketplace Tech for Tuesday, November 5, 2013

HTML EMBED:
COPY

"Call of Duty: Ghosts" comes out today. And expectations for global sales of the so-called first person shooter video game are high -- like 25 million copies high. But it won't get there without a big marketing budget spent by publisher Activision. Plus, comparing today's IPOs to those from six years ago. And, new farming technology.

Segments From this episode

'Call of Duty: Ghosts': The big money behind a blockbuster video game

Nov 5, 2013
Why so much costly advertising for this game?

Apps, fancy combines, and big money: The future of farming is now

Nov 5, 2013
Farmers in Iowa are using technology to improve their crops -- and their bottom lines.
Ben Albright on his farm in Lytton, Iowa.
Stacey Vanek Smith

With Helpouts, Google tries to make Google Plus less of an afterthought

Nov 5, 2013
Google Helpouts lets you chat live with experts.

“Call of Duty: Ghosts” comes out today. And expectations for global sales of the so-called first person shooter video game are high — like 25 million copies high. But it won’t get there without a big marketing budget spent by publisher Activision. Plus, comparing today’s IPOs to those from six years ago. And, new farming technology.

The future of this podcast starts with you.

Every day, the “Marketplace Tech” team demystifies the digital economy with stories that explore more than just Big Tech. We’re committed to covering topics that matter to you and the world around us, diving deep into how technology intersects with climate change, inequity, and disinformation.

As part of a nonprofit newsroom, we’re counting on listeners like you to keep this public service paywall-free and available to all.

Support “Marketplace Tech” in any amount today and become a partner in our mission.