Marketplace Tech Report for Wednesday, September 12, 2012
Sep 12, 2012

Marketplace Tech Report for Wednesday, September 12, 2012

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Today in the world of tech: Apple, Apple, Apple, Apple, and more Apple -- as the company unveils its new iPhone. But before you get swept up in the Apple breathlessness, and rush to preorder, you might want to stop and think about exactly what you're buying into. Because when you buy a device these days, you’re not just buying a gadget -- there are whole ecosystems of products and apps and content that are separate for each phone or device.

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Are you buying a new phone or a new lifestyle?

Sep 12, 2012
As Apple announces its newest iPhone, we take a look at tech ecosystems you buy into when you buy a new gadget.

Today in the world of tech: Apple, Apple, Apple, Apple, and more Apple — as the company unveils its new iPhone. But before you get swept up in the Apple breathlessness, and rush to preorder, you might want to stop and think about exactly what you’re buying into. Because when you buy a device these days, you’re not just buying a gadget — there are whole ecosystems of products and apps and content that are separate for each phone or device.

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