Mar 1, 2012

Marketplace Tech Report for Thursday, March 1, 2012

HTML EMBED:
COPY

Facebook has just rolled out a new approach to advertising and brand management. There will be no more advertisements on Facebook, only stories. And under the new system, a brand can have a Facebook Timeline, just like the ones you…

Segments From this episode

Facebook treats brands like they're people

Mar 1, 2012
Facebook has always had a bit of a slippery relationship to words as we understand them in the English language. Now, brands can chat and have Timelines but still lack corporeal form.

Facebook has just rolled out a new approach to advertising and brand management. There will be no more advertisements on Facebook, only stories. And under the new system, a brand can have a Facebook Timeline, just like the ones you and I have even though we’re people and a brand is a brand. As for why Facebook is doing all this, it’s about the money.

Listening makes you smarter…
donating makes it all possible.

Our mission is to raise the economic intelligence of the country, exploring the intersection of the economy, tech, and our daily lives. As a nonprofit news organization, we count on your support – now more than ever before.

Secure the future of public service journalism today when you become a Marketplace Investor.

Raise a glass to Marketplace!

Just $7/month gets you a limited edition KaiPA pint glass. Plus bragging rights that you support independent journalism.
Donate today to get yours!