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Marketplace Tech for Monday, April 28, 2014
Apr 28, 2014

Marketplace Tech for Monday, April 28, 2014

As TV viewers increasingly divert their attention to their smartphones during commercial breaks, a new service promises to sync up the ad they’re (not) watching on TV with the ads being served to the apps, like Facebook, on their phone. We explain the need, and also dig into just how it works. Plus, Queena Kim breaks down the difference between a coder, a programmer, and an engineer. Also, more about backing up Bitcoin by sending data into space.

Segments From this episode

A post mortem for the 'worst video game ever'

Apr 28, 2014
Why there are copies of the game "E.T." for Atari buried in the New Mexico desert.

As TV viewers increasingly divert their attention to their smartphones during commercial breaks, a new service promises to sync up the ad they’re (not) watching on TV with the ads being served to the apps, like Facebook, on their phone. We explain the need, and also dig into just how it works. Plus, Queena Kim breaks down the difference between a coder, a programmer, and an engineer. Also, more about backing up Bitcoin by sending data into space.

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