Amazon tried out a new product this holiday season: real Christmas trees
Dec 21, 2018

Amazon tried out a new product this holiday season: real Christmas trees

HTML EMBED:
COPY

Time is pretty much up for you to do your last-minute Christmas shopping if you're buying through Amazon. You could still go to a store, but who does that anymore? It is not a stretch to say that Amazon is trying to take over all things holiday. It tends to offer something new this time of year. In 2018, it's fresh Christmas trees, delivered to your doorstep. How does Amazon hope to compete in the Christmas tree market? And why? Joshua McNichols is a reporter at public radio station KUOW in Seattle and co-host of the podcast "Prime(d)." He explains  how Christmas trees fit into Amazon's big-picture strategy.

Today's show is sponsored by Orvis  and the Michigan Economic Development Corporation.

Segments From this episode

A truck drops a load of freshly harvested Christmas trees at a tree farm in Philomath, Oregon, in 2017.
Justin Sullivan/Getty Images

Time is pretty much up for you to do your last-minute Christmas shopping if you’re buying through Amazon. You could still go to a store, but who does that anymore? It is not a stretch to say that Amazon is trying to take over all things holiday. It tends to offer something new this time of year. In 2018, it’s fresh Christmas trees, delivered to your doorstep. How does Amazon hope to compete in the Christmas tree market? And why? Joshua McNichols is a reporter at public radio station KUOW in Seattle and co-host of the podcast “Prime(d).” He explains  how Christmas trees fit into Amazon’s big-picture strategy.

Today’s show is sponsored by Orvis  and the Michigan Economic Development Corporation.

The future of this podcast starts with you.

Every day, the “Marketplace Tech” team demystifies the digital economy with stories that explore more than just Big Tech. We’re committed to covering topics that matter to you and the world around us, diving deep into how technology intersects with climate change, inequity, and disinformation.

As part of a nonprofit newsroom, we’re counting on listeners like you to keep this public service paywall-free and available to all.

Support “Marketplace Tech” in any amount today and become a partner in our mission.