11/13/2017: Hair extensions — an overlooked, billion-dollar market
Businesses founded by women and people of color aren't just likely to have a diverse pool of employees — they might also be able to fill a gap in the market. Take Mayvenn, an e-commerce platform that allows hairstylists to sell hair extensions directly to their clients. Marketplace Tech host Molly Wood talked to its CEO, Diishan Imira, about the very lucrative market for hair products and how exactly his service works.
Businesses founded by women and people of color aren’t just likely to have a diverse pool of employees — they might also be able to fill a gap in the market. Take Mayvenn, an e-commerce platform that allows hairstylists to sell hair extensions directly to their clients. Marketplace Tech host Molly Wood talked to its CEO, Diishan Imira, about the very lucrative market for hair products and how exactly his service works.
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