Marketplace Morning Report for Friday, February 6, 2015
Feb 6, 2015

Marketplace Morning Report for Friday, February 6, 2015

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Airing on Friday, February 6, 2015: First up on today's show, a new study says the percentage of people willing to pay for apps on their smartphones and tablets is about one-third, and falling. We look at the rise of other business models that allow app makers to stay in business. Plus, sales of packaged products for brands like Kraft and Campbell's are flat in traditional grocery stores, but are selling well in dollar stores, especially in smaller sizes – leading these companies to focus more closely on expanding their line of products in these stores and to lower-income shoppers. We'll also speak with Univision’s Leon Krauze talk about English speakers in Mexico.

Segments From this episode

Tech heads to the Bronx

Feb 6, 2015
A startup looks to an overlooked population for new tech talent.

Kraft aims at discount shoppers with Velveeta

Feb 6, 2015
Major brands are targeting low-priced products at dollar-store consumers.

App sales plateau in the age of 'freemium'

Feb 6, 2015
Free to download, apps have items for sale. Business model tantalizes developers.

PODCAST: A strong three months for jobs

Feb 6, 2015
Employment numbers, and tech startups in the Bronx

Airing on Friday, February 6, 2015: First up on today’s show, a new study says the percentage of people willing to pay for apps on their smartphones and tablets is about one-third, and falling. We look at the rise of other business models that allow app makers to stay in business. Plus, sales of packaged products for brands like Kraft and Campbell’s are flat in traditional grocery stores, but are selling well in dollar stores, especially in smaller sizes – leading these companies to focus more closely on expanding their line of products in these stores and to lower-income shoppers. We’ll also speak with Univision’s Leon Krauze talk about English speakers in Mexico.

The team

Stephen Ryan Producer, BBC