Sendhil Mullainathan is a professor of economics at Harvard University and Founder of ideas42, a nonprofit organization devoted to taking insights about people from behavioral economics and using it to create novel policies, interventions, and products. He is also a research associate at the National Bureau of Economic Research, a founding member of the Poverty Action Lab, and a board member of the Bureau of Research in the Economic Analysis of Development. He is a recipient of a MacArthur Foundation "genius grant." He has recently been appointed assistant director of research at the U.S. Treasury’s newly minted Consumer Financial Protection Bureau. Professor Mullainathan conducts research on development economics, behavioral economics, and corporate finance. He has published extensively in top economics journals including the American Economic Review, the Quarterly Journal of Economics, and the Journal of Political Economy. In addition to being a MacArthur Fellow, Mullainathan is the recipient of numerous grants and fellowships, including those from the National Science Foundation, the Olin Foundation, the Sloan Foundation, and the Russell Sage Foundation.