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Jun 7, 2019

The scrimmage to sponsor Women’s World Cup soccer

Carmakers ask the White House to standardize emissions regulations. The Feds take aim at robocalls. Sponsors go in on Women’s World Cup soccer.

Carli Lloyd of the U.S. scores the team's second goal against Japan in the 2015 Women's World Cup final in Vancouver, Canada. — Carli Lloyd of the U.S. scores the team's second goal against Japan in the 2015 Women's World Cup final in Vancouver, Canada.
Dennis Grombkowski/Getty Images

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Segments From This Episode

Sponsors make a bet on Women’s World Cup soccer
by Andy Uhler
Dennis Grombkowski/Getty Images
Twenty-five million Americans watched the last women’s final, and many sponsors are betting this year’s tournament will be even more popular.

Music from the episode

The Team

David Brancaccio Host
Victoria Craig Host, BBC
Stephen Ryan Senior Producer, BBC
Jonathan Frewin Producer, BBC
Daniel Shin Producer
Meredith Garretson Morbey Senior Producer
Alex Schroeder Producer
Erika Soderstrom Producer
Rose Conlon Producer
Brian Allison Technical Director

Sponsors capitalizing on Women's World Cup soccer - Marketplace