Segments From This Episode

• I’ll wear what she’s wearing

  by Jill Barshay

  A powerful public relations campaign is saving clothing company Steve & Barry's millions in advertising, thanks to the star appeal of Sarah Jessica Parker. Jill Barshay explores what makes such outreach so successful.

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• Will CEO’s postings hurt merger effort?

  by Sam Eaton

  The Federal Trade Commission has been trying to block organic grocery chain Whole Foods from buying rival Wild Oats, and it may have the ammunition it needs from CEO John Mackey's fondness for online chatter. Sam Eaton reports.

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• Gazprom picks French firm as partner

  Russian energy giant Gazprom announced a deal with French company Total to help develop Shtokman, a huge gasfield in the Russian Arctic. Stephen Beard reports.

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• Afghans’ opium harvest in full swing

  by Kai Ryssdal

  Afghanistan's opium poppy crop is said to generate over $3 billion, more than half its GDP. And evidence is mounting that the money is funding the Taliban and government corruption. The New Yorker's Jon Lee Anderson went there and tells what he discovered.

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• Alcoa loses Alcan bid to Rio Tinto

  by Bob Moon

  Rio Tinto has agreed to buy Canadian aluminum company Alcan for $38 billion, making Alcoa withdraw its hostile bid. Bob Moon has the story.

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• New peace brings need for an overhaul

  by Ashley Milne-Tyte

  Northern Ireland officials are worried their economy relies too much on public spending. Ashley Milne Tyte reports on the changes they're considering.

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• CEOs can live on as artists

  by Marketplace Staff

  Instead of fading into retirement once they've reached their golden years, today's CEOs are redefining what they do. Commentator Harriet Rubin says creative rebirth is a good way to build a legacy.

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