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Sitara Nieves

Executive director, on demand


Sitara Nieves is the former executive director of the on-demand team at Marketplace. She ran podcasts, video and voice-on-demand here at Marketplace! She worked with a growing team of brilliant and creative people to launch new shows and series, and expand Marketplace's audiences across platforms.

What was your very first job?

Cashier at a KFC

In your next life, what would your career be?

Pastry chef, bar owner, or owner of a bar that serves great pastries.

Fill in the blank: Money can’t buy you happiness, but it can buy you ______.

A great cup of coffee. Which is pretty close to happiness.

What’s the favorite item in your workspace and why?

The big glass windows where I plan out projects and launches on many, many yellow sticky notes.

Latest Stories (2)

Devaluation in China continues

China has set a lower value for its yuan currency for the third straight day.
Investors monitor screens showing stock market movements at a brokerage house in Shanghai on Thursday.
Johannes Eisele/AFP/Getty Images