David Brancaccio

Host and Senior Editor, Marketplace Morning Report


I’ve anchored and reported for Marketplace since 1989 from bases in London, Los Angeles and New York. Multimedia journalism’s my thing — been doing radio since I was a little boy. I write, love cameras and audio/video editing and have anchored television. I grew up in a small town in Maine but have attended schools in Italy, Madagascar and Ghana.

What was your first job?

DJ and newsman on WTVL AM/FM, Waterville, Maine.

What do you think is the hardest part of your job that no one knows?

Making each and every one fit. “Marketplace Morning Report” has to end at 58 minutes and 58 seconds past each hour; no more, no less.

What advice do you wish someone had given you before you started this career?

Find your own voice in your on-air style and in your writing.

In your next life, what would your career be?

Astronaut. They say a key qualification for the Mars mission are folks who can fix things on the fly. I'm good at MacGyvering.

Fill in the blank: Money can’t buy you happiness, but it can buy you ______.

A McIntosh audiophile-grade stereo amplifier. No, not spelled the same as the computer. They always were too expensive for me, and now they're even more expensive.

What is something that everyone should own, no matter how much it costs?

For those who shave, a shaving brush.  And kitchen scissors. Really. It'll change your life.

What’s something that you thought you knew but later found out you were wrong about?

I thought people work in their own best interests. They don't. They use up resources until they hurt themselves. "Tragedy of the commons," economists call it.

What’s your most memorable Marketplace moment?

Live on the air, I slipped and swapped an "f" for a "p" in some copy and looked up to see an empty control room. They were all on the floor laughing at my expense.

What’s the favorite item in your workspace and why?

Besides the photo of my family, there is a 4" diameter, 4-foot-tall model rocket in the Marketplace Morning Report colors I built. It's flown to 4,000 feet.

Latest Stories (2,655)

Following Election Day, the economic story so far

Nov 9, 2022
Where the votes go could determine how investors — and their portfolios — could look at the U.S.
Voting booths are seen at Glass Elementary School's polling station in Eagle Pass, Texas, on November 8, 2022.
Mark Felix/AFP via Getty Images

The cost of getting citizen-led initiatives on the ballot has nearly doubled since 2020

To get a measure on the ballot, you need a campaign to collect signatures. That's gotten more expensive this election cycle.
The average cost for getting a citizen-led initiative on the ballot in states that allow for this has practically doubled from the 2020 election cycle to this year.
Brian Allison/Marketplace

How expensive is it to host the World Cup or Olympics?

Nov 3, 2022
The upcoming soccer World Cup in Qatar is unlikely to recoup its economic costs and might be costly to the country's image too.
For most cities, hosting large, global events is a pricey endeavor with questionable economic benefits. Qatar is unlikely to recoup its costs for the upcoming soccer World Cup, according to professor Victor Matheson.
David Ramos/Getty Images

This year, holiday ads speak to economic uncertainty

Nov 2, 2022
Messages focus on offering savings and a good deal, says Ad Age's Jeanine Poggi. Even if the economy slows, ad budgets may not shrink.
In the lead-up to the holidays, brands are focusing their messaging on savings and good deals for consumers.
Scott Heins via Getty Images

We should care about the troubled "care economy"

Caregivers are often referred to as "the workforce behind the workforce." So why is there so little support for the providers?
The "care economy" is a crucial, yet severely undervalued, part of our economy, Marketplace senior economics contributor Chris Farrell argues. Above, an empty kindergarten classroom.
Getty Images

Tower Records stores have actually been thriving all this time — in Japan

In the age of streaming, we looked into why physical music remains popular in the world’s second largest music market.
Tower Records' major location in Japan. Located in Shibuya, a big finance and commercial hub in Tokyo.
Courtesy of Rei Teraura

How colleges can adapt to a shape-shifting economy, with Rice University’s new president

Marketplace's David Brancaccio checked in with Reginald DesRoches, Rice's new President who took the reins in July.
Reginald DesRoches (right), Rice University's  president, spoke David Brancaccio (left) about the benefits of attending college and the university's focus on diversity, equity, and inclusion.
Erika Soderstrom / Marketplace

The culture of 'we' before 'I': A chat with Hewlett Packard Enterprise CEO Antonio Neri

A conversation with the CEO of a Fortune 500 company making waves in the cloud computing world.
Hewlett Packard Enterprise President and CEO Antonio Neri talks pandemic resilience, company culture, and his journey from customer service technician to the top of the ladder.
Erika Soderstrom/Marketplace

What's driving the boom in the nonalcoholic drink industry?

Oct 24, 2022
Megan Klein, founder of the Little Saints mocktail company, says changing consumer tastes and attitudes around health are helping drive sales.
The industry is growing thanks to new trends in health and better options for consumers, says Megan Klein, founder of Little Saints.
Courtesy Megan Klein