Despite influx of new models, electric car sales expected to remain low

Sue Carpenter Nov 29, 2019
HTML EMBED:
COPY
Tesla unveiled its Cybertruck at an event in Los Angeles. Tesla

Despite influx of new models, electric car sales expected to remain low

Sue Carpenter Nov 29, 2019
Tesla unveiled its Cybertruck at an event in Los Angeles. Tesla
HTML EMBED:
COPY

The Porsche Taycan, Ford Mustang Mach-E and Tesla’s Cybertruck are just some of the electric vehicles pushing into new market categories, hoping to popularize emissions-free driving.

But even nine years after the Nissan Leaf and Chevy Volt ushered in a new era of plug-in personal transportation, electric vehicle sales are still anemic; Kelley Blue Book predicts that only 1.5% of the 17 million passenger cars sold in the U.S. this year will be electric. Even by 2025, it projects just 5% of new car sales will have plugs.

“We’re not going to see one model hit and change the whole EV market,” said Karl Brauer, executive publisher of Kelley Blue Book. “We’re going to see this long, over time, chipping away of the resistance various consumers have about EVs.”

Click the audio player above to hear the full story.

As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.

Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.

Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.