Marketplace Logo Donate

Daily business news and economic stories from Marketplace

The “van life” movement reaches businesses

Pewabic Pottery, in Detroit, MI, modified a van to create a traveling exhibition space with portable ceramic firing kilns. Ford

Subscribe to our Newsletters

Some aspiring home owners are ditching the idea of four walls in favor of four wheels. It’s a movement with its own hashtag (#vanlife) on social media, to trade tips for a mobile life.

Now, Ford says it’s seeing the same trend with companies. It looked into why sales of its Transit van are higher among small businesses than larger ones, and found that mobile storefronts are replacing brick and mortar. Whether it’s dog grooming, bike repair, or a pottery studio, entrepreneurs seem to be decking out vans and hitting the road.

What's Next

Latest Episodes From Our Shows

Listen
7:37 AM PDT
6:54
Listen
2:34 AM PDT
7:59
Listen
7:48 AM PDT
1:50
Listen
Sep 26, 2022
17:39
Listen
Sep 26, 2022
28:08
Listen
Jul 7, 2022
30:13
Listen
Aug 9, 2022
24:46
Exit mobile version