From phones and televisions to toothbrushes, no product is safe from becoming a “smart” product these days. And that includes diapers.
Huggies released smart diapers in Korea earlier this year. Parents attach a reusable Bluetooth sensor to the diaper, which monitors the baby’s business and sends an alert to the parent’s phone when the baby needs attention.
Michael Waters, who reported on the product for Vox, discovered that after a seven-year decline in the U.S. birthrate, diaper sales are lagging. Now, diaper companies are hoping this new tech can recoup some lost profits.
Waters spoke with Marketplace host Kai Ryssdal about the economic conditions that could bring smart diapers to American shelves. He said that they could be available in the U.S. this summer.
“There’s this extra pressure on diapers brands to develop diapers that are more expensive, that can give them more of a profit, because the birthrate is declining.”Michael Waters
If you’re a member of your local public radio station, we thank you — because your support helps those stations keep programs like Marketplace on the air. But for Marketplace to continue to grow, we need additional investment from those who care most about what we do: superfans like you.
Your donation — as little as $5 — helps us create more content that matters to you and your community, and to reach more people where they are – whether that’s radio, podcasts or online.
When you contribute directly to Marketplace, you become a partner in that mission: someone who understands that when we all get smarter, everybody wins.
make public service
Thank you for doing your part!