Brick-and-mortar retailers try a new approach to combat losses to internet sales

Ben Bradford Nov 14, 2018
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A Macy's sign is seen on a Macy's store at CityPlace after reports indicate that it is one of 68 stores that the company plans on closing on January 5, 2017 in West Palm Beach, Florida. Joe Raedle/Getty Images

Brick-and-mortar retailers try a new approach to combat losses to internet sales

Ben Bradford Nov 14, 2018
A Macy's sign is seen on a Macy's store at CityPlace after reports indicate that it is one of 68 stores that the company plans on closing on January 5, 2017 in West Palm Beach, Florida. Joe Raedle/Getty Images
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Stores like Macy’s and Kohl’s have been trying out new strategies to combat internet sales and get shoppers in the door. Instead of the volume and variety they’ve been known for, these retailers are betting a more streamlined experience will bring people back. Is it working?

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