Rosé is becoming a year-round trend
Rosé wine was long dismissed by wine buffs as cheap and cheerful. But the popularity of rosé is surging in the United States, where sales doubled in 2017. The biggest rosé region is in Provence, France. The French still tend to drink rosé in summer but a survey by United Kingdom-based consultancy Wine Intelligence says most Americans now say it’s good all year-round.
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