Actor Rob Lowe tweeted that “the film business passed away today with the announcement of the 'popular' film Oscar. It had been in poor health for a number of years. It is survived by sequels, tent-poles, and vertical integration.”
Actor Rob Lowe tweeted that “the film business passed away today with the announcement of the 'popular' film Oscar. It had been in poor health for a number of years. It is survived by sequels, tent-poles, and vertical integration.” - 
Listen To The Story
Marketplace

The ratings for the Oscars awards ceremony, as a television event, have been dropping steadily for years, with last years' program on ABC the least watched in history. So the Academy of Motion Pictures Arts and Sciences announced some changes, including a new category: most popular film. This has a lot of people confused — what makes a movie "popular"? And some were outraged, including Rob Lowe, whose tweet made our headline. Here's another hot take:

We reached out to Tatiana Siegel, deputy film editor at The Hollywood Reporter, for some context. She talked to academy members who agreed that it's a grab for ratings, but that doesn't mean its implications won't affect moviemakers. 

To hear the full story, click the audio player above. 

“I think the best compliment I can give is not to say how much your programs have taught me (a ton), but how much Marketplace has motivated me to go out and teach myself.” – Michael in Arlington, VA

As a nonprofit news organization, what matters to us is the same thing that matters to you: being a source for trustworthy, independent news that makes people smarter about business and the economy. So if Marketplace has helped you understand the economy better, make more informed financial decisions or just encouraged you to think differently, we’re asking you to give a little something back.

Become a Marketplace Investor today – in whatever amount is right for you – and keep public service journalism strong. We’re grateful for your support.