Listen To The Story
Marketplace

If you're a business that cultivates high-profile celebrity influencers, what do you do when one of them expresses displeasure to millions of followers? That's the position Snap finds itself in after Kylie Jenner tweeted that she doesn't open Snapchat anymore. Jenner, apparently, doesn't much like the app's new design, and neither do more than a million others who've signed a petition urging Snap to go back. That raises some questions about Snap's business model. 

Click the audio player above to hear the full story. 

“I think the best compliment I can give is not to say how much your programs have taught me (a ton), but how much Marketplace has motivated me to go out and teach myself.” – Michael in Arlington, VA

As a nonprofit news organization, what matters to us is the same thing that matters to you: being a source for trustworthy, independent news that makes people smarter about business and the economy. So if Marketplace has helped you understand the economy better, make more informed financial decisions or just encouraged you to think differently, we’re asking you to give a little something back.

Become a Marketplace Investor today – in whatever amount is right for you – and keep public service journalism strong. We’re grateful for your support.

Follow Dan Gorenstein at @dmgorenstein