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The NFL looks to China for a few hundred million fans

Reema Khrais Aug 24, 2017
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The NFL looks to China for a few hundred million fans

Reema Khrais Aug 24, 2017
HTML EMBED:
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The NFL this week said it was partnering with Chinese tech giant Tencent — which attracts more than a billion users to its platforms, including social network WeChat — to build its base of football fans in China as U.S. audiences decline. 

Click the audio player above to hear the full story.

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