Chuck E. Cheese’s is about to disrupt the collector tokens market

Kai Ryssdal Oct 7, 2016
HTML EMBED:
COPY
Justin Sullivan/Getty Images

Chuck E. Cheese’s is about to disrupt the collector tokens market

Kai Ryssdal Oct 7, 2016
Justin Sullivan/Getty Images
HTML EMBED:
COPY

Chuck E. Cheese’s is moving away from physical tokens to reward cards that can be loaded and re-loaded, according to Bloomberg.

The company, known for pizza and arcade games, has issued billions of game tokens for the last 39 years. The news is causing no small upset among collectors. It turns outs there’s actually a market in Chuck E. Cheese’s tokens, thanks to pop culture nostalgia.

The rarest of them can go for $1,000.

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.