The tech boom has reshaped the Bay Area’s local economy. Everything from real estate to local eateries have been subjected to an excess of wealth pouring in from Silicon Valley’s elite. For a family of four to live comfortably in the area, the cost of comfortable living has been estimated at around a $200,000 annual salary. Even still, that amount is not nearly enough to enjoy dinner at the trendy neighborhood restaurants.
On Silicon Valley’s restaurant economy:
Only one part of the restaurant economy works now, which is the very, very high end part of the restaurant economy because it appears that there are enough people in the, let’s say, $10 million net worth — maybe it’s more — for whom a $2,000 supper, a $3,000 supper, meh. There doesn’t appear to be much price sensitivity in these restaurants for that vastly larger population around here making $200,000 a year, $300,000 a year. Incredible money. And yet, people making merely $300,000 a year it turns out are price sensitive. So in this mid-range market, the restaurant economy is breaking.
On area restaurant’s business models:
San Francisco has, let’s just say, a very robust building permit and construction planning and approval department and all that which tends to slow down construction. So, just simple math: if your monthly rent is $22,000, a year of waiting for your permits to come through and get construction done while you’re eating that rent puts you awfully far in the hole before you open the door. And your projections on sort of surviving that depend on full house.
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