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Final Note

Diamond industry facing rough sales

Molly Wood Jan 1, 2016
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If it seems like you saw a lot of ads for diamond jewelry over the holidays, it wasn’t your imagination.

The diamond industry is in a little trouble, and that might mean that 2016 will be a good time to go bargain hunting for shiny toys.

De Beers is the world’s largest diamond mover; it was behind a huge holiday marketing campaign here in the U.S. and China, trying to boost diamond demand.

Rough diamond prices fell 18 percent in 2015, and the finished product — polished stones — declined 8 percent last year.

Analysts say more price cuts are coming, so it’s good news if you want to buy a diamond, bad news if you want to sell one.

The Rapaport Diamond Index says the price of top-quality diamonds have dropped more like 80 percent in the last 30 years.

At least they’re still really pretty to look at.

Fall of the Berlin Wall
Fall of the Berlin Wall
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