Find the latest episode of "The Uncertain Hour" here. Listen
Final Note

Taylor Swift, trademark diva

Kai Ryssdal Jan 28, 2015
HTML EMBED:
COPY
Final Note

Taylor Swift, trademark diva

Kai Ryssdal Jan 28, 2015
HTML EMBED:
COPY

Taylor Swift is the very model of a shrewd entrepreneur.

She has secured trademarks for a whole mess of lyrics from her most recent zillion-selling album, “1989,” including “Party Like It’s 1989,” “This Sick Beat,” and “Nice to Meet You. Where You Been?”

She owns them for “public appearances,” “clothing” and “ornaments” among other goods and services, according to the trademark.

As the website Vox points out, singers make an increasing slice of their income not from actual singing, but from all of the related stuff. 

 

Marketplace is on a mission.

We believe Main Street matters as much as Wall Street, economic news is made relevant and real through human stories, and a touch of humor helps enliven topics you might typically find…well, dull.

Through the signature style that only Marketplace can deliver, we’re on a mission to raise the economic intelligence of the country—but we don’t do it alone. We count on listeners and readers like you to keep this public service free and accessible to all. Will you become a partner in our mission today?

Your donation is critical to the future of public service journalism. Support our work today – for as little as $5 – and help us keep making people smarter.