The college bowl game sponsor shuffle

Tim Fitzsimons Dec 23, 2014
HTML EMBED:
COPY

The college bowl game sponsor shuffle

Tim Fitzsimons Dec 23, 2014
HTML EMBED:
COPY

College football’s new playoff system is shaking up the game off the field too. Some of the big companies sponsoring bowl games defected to another game or dropped their sponsorship altogether. So what’s behind the shuffle? 

Click the media player above to hear more. 

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.