Luring talent with more than just a basketball

David Brancaccio Aug 8, 2014
HTML EMBED:
COPY

Luring talent with more than just a basketball

David Brancaccio Aug 8, 2014
HTML EMBED:
COPY

The NCAA has voted to give schools with the biggest sports programs more leeway to lure talent. The move will affect the five biggest conferences: the Atlantic Coast, Southeastern, Pacific 12, Big Ten and Big 12 conferences.

If finalized, the conferences “will receive the power to raise the value of scholarships, improve health insurance, allow players to consult agents and more,” according to the New York Times. For more on what this decision could mean, we spoke to Andrew Zimbalist, an economics professor at Smith College who follows the business of sports. 

Click the media player above to hear Andrew Zimbalist in conversation with Marketplace Morning Report host David Brancaccio.

As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.

Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.

Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.