Earlier this week, Twitter surpassed investor expectations on both revenue and user growth.
However, for frequent users, one of its challenges is that depending on whom you follow, the conversation can feel repetitive. Katie Notopoulos, senior editor at Buzzfeed, decided to solve the problem by unfollowing men on Twitter.
Notopoulos drew much of her inspiration from a similar social experiment of only retweeting women for a year.
While she started the unfollowing six months ago as part of a stunt, she says she stuck with it because it markedly improved her Twitter experience.
“It turns out it’s really nice,” Katie says.
She says a major reason this has turned out so well is that being forced to follow a new set of people exposed her to a whole new set of voices and perspectives.
As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.
Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.
Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.