Final Note

NBC buys Olympics rights for Alibaba’s treasure

David Gura May 7, 2014
HTML EMBED:
COPY
Final Note

NBC buys Olympics rights for Alibaba’s treasure

David Gura May 7, 2014
HTML EMBED:
COPY

NBC has bought the rights to broadcast the Olympics through 2032, on TV, over the internet and on mobile devices.

The head of Comcast, the company that owns NBC, said securing the broadcast rights for the Olympics is, in his words, an “honor” and a “privilege.”

That’s an honor and a privilege that will cost Comcast a reported $7.65 billion… which is about how much money Alibaba has in cash.

As a nonprofit news organization, our future depends on listeners like you who believe in the power of public service journalism.

Your investment in Marketplace helps us remain paywall-free and ensures everyone has access to trustworthy, unbiased news and information, regardless of their ability to pay.

Donate today — in any amount — to become a Marketplace Investor. Now more than ever, your commitment makes a difference.