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Final Note

Tim Cook visits Apple stores when he’s depressed

Kai Ryssdal Feb 12, 2013
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Final Note

Tim Cook visits Apple stores when he’s depressed

Kai Ryssdal Feb 12, 2013
HTML EMBED:
COPY

This final note on the way out, in which Apple CEO Tim Cook inadvertently confirms his company is in fact a cult.

Speaking at a Goldman Sachs technology conference, Cook said that whenever he’s feeling depressed, he just goes into an Apple store. “It’s like Prozac or something,” he said. “If I ever feel myself dropping down from an excited level, I go into a store.”

Also — and maybe this has something to do with lightening his mood — Cook said the average Apple store generated $50 million in revenue last year.

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