Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report

Could Netflix Theaters be a thing?

Nov 19, 2019

Latest Episodes

Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Corner Office from Marketplace
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace
Commentary

The financial reality of investing for women

Helaine Olen Dec 7, 2012
Share Now on:
HTML EMBED:
COPY

Conventional wisdom has it that Lehman Brothers would still be with us if only it were called “Lehman Sisters.” It’s a well-known belief, after all, that we women find investing scary, intimidating and are reluctant to take on risk in order to make financial gains.

I like to think of this as the “Men are from the stock market, women are from the passbook savings account” view of life.  But economist Julie Nelson says this isn’t true and she has the data to prove it. Nelson recently reviewed two dozen academic studies on the topic of men, women and risk. And she discovered that researchers have made much hay out of small differences between the sexes, while downplaying their many similarities.

We are, it seems, conditioned to believe that women are more risk averse than men, so much so that we see evidence of it where little exists.

So what, you say? What’s the harm? Well, this faux belief that we ladies won’t take chances like the big boys allows society to downplay the real reason we have less in money in our investment accounts than men. The simple truth is we earn less money, $0.77 for every $1 a man brings home.

And, no surprise, researchers have found men are more likely than women to believe that if they suffer investment losses, they can recoup that money through paid work.

That’s not testosterone in action. That’s an acknowledgment of financial reality.

So, yes, I believe Lehman Brothers would still exist if only it had been Lehman Sisters. Those girls would have managed their funds better. They wouldn’t have had a choice.

Fall of the Berlin Wall
Fall of the Berlin Wall
The financial lessons of Germany's reunification 30 years ago.  
Check Your Balance ™️
Check Your Balance ™️
Personal finance from Marketplace. Where the economy, your personal life and money meet.
How We Survive
How We Survive
Climate change is here. Experts say we need to adapt. This series explores the role of technology in helping humanity weather the changes ahead.