Investor Carl Icahn, who recently acquired 10 percent of Netflix, is pushing to put the whole company up for sale.
The move has been met with staunch opposition from Netflix CEO and founder Reed Hastings. But James McQuivey, a tech and media analyst with Forrester Research, says says a sale at this point makes sense.
“Netflix has reached kind of the end of the road,” according to McQuivey. McQuivey suggests companies like Amazon or Apple could use Netflix as away to lure customers into buying tablets and paid content. He says that as time goes by and other streaming services gain traction, Netflix will become less and less attractive to buyers.
We’re here to help you navigate this changed world and economy.
Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.
In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.
Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.