Codebreaker

Cash is the new cash

Marc Sanchez Apr 26, 2012

Walmart.com just announced a new program that lets you pay for your online order with cold, hard cash. Samolians. Bread. Greenbacks. Lettuce. Scrilla. Scratch. In other words: U.S. dollars. Please, no drumroll for the program’s name: “Pay With Cash.” Not too catchy, but effective. The program will let you buy an item online and gives you 48 hours to make your way into a physical store to pay for it.

All Things D spoke to Joel Anderson, CEO of Walmart.com: “The fact that only 15 percent of our transactions are done in the form of credit at our stores means there’s a large percentage of Wal-Mart customers who are dependent on cash to transact online. We definitely think it is a big opportunity.” A-ha!
Once an item has been paid for, it’s shipped out, which, Anderson claims, will save you money, if you’re buying something as a gift. Hard to follow the logic there, however, since you’re still paying for shipping.

We’re here to help you navigate this changed world and economy.

Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.

In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.

Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.