Download
HTML Embed
HTML EMBED
Click to Copy

Latest Episodes

Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace
Mid-day Update

Mid-day Extra: 4.74 degrees of separation

Jeremy Hobson Nov 22, 2011
Share Now on:

So we all know that game Six Degrees of Separation.. Or Six Degrees of Kevin Bacon, depending on your preference.

Well, a new study conducted by Facebook and The University of Milan reported that the average number of links between any two people is not 6…but closer to 4.74.

So in Today’s Mid-day Extra, we ask: are we really more connected these days?

For details, we called up Johan Ugander, a graduate student at Cornell and visiting scholar at Facebook who was one of the researchers on the project.

According to him, this study is different from similar research done on other social networking sites like Twitter, because for the most part, Facebook friends are at least acquaintances.

And while the results could have implications for businesses, and even consumers, Facebook itself is set to gain from studying just how connected its users are. Just think how quickly information (or product recommendations, or advertisements) can travel between its 721 million users worldwide.

 

If you’re a member of your local public radio station, we thank you — because your support helps those stations keep programs like Marketplace on the air.  But for Marketplace to continue to grow, we need additional investment from those who care most about what we do: superfans like you.

Your donation — as little as $5 — helps us create more content that matters to you and your community, and to reach more people where they are – whether that’s radio, podcasts or online.

When you contribute directly to Marketplace, you become a partner in that mission: someone who understands that when we all get smarter, everybody wins.